Amplify of London sought the expertise of Danco Plc to produce a fully branded marquee structure utilising the iconic ‘Kit Kat’ logo. We subsequently got to work and utilising some clever printing techniques, supplied the marquee with a red roof and decal branding around the whole structure depicting the famous logos.
The marquee stood out at the V Festival and attracted some 20,000 people through the doors over the course of the weekend. A week later and the structure was moved to the Reading Festival where again it attracted another 20,000 festival lovers through its doors.
The client was extremely pleased with the result and it confirmed that branding on any structure can have significant results in attracting crowds!